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กำลังแสดงโพสต์จาก พฤษภาคม, 2015

Smartphone as "Baby Asset"

By Lect. Wannaphong    Durongkaveroj Faculty of Economics, Ramkhamhaeng   University Photo Source: www.forbes.com From time to time, a mobile phone becomes a smart phone with more advanced operating system. In market, there is a total change for the suppliers of it as Nokia, Sony Ericsson, and Siemens are no longer the main share in the market. Instead, today is the era of Apple Inc. products (Iphone), Samsung, Huawei, and LG. The main purpose of this article is to explain the reasons behind the success of smart phone's sales, especially the phenomena in Thailand. In economics, smart phone has been transformed from luxury to necessity which means that price can no longer distort the quantity demanded  - no matter how high price smart phone is, people still demand it. This transformation of the kind of goods causes many effects to economy because  it can be referred to changes of consumer's income, taste, and economy overall. When people have mor